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2013 PR Book "Communication Strategy" available online
Based on our experience in PR forwe wrote a manual on Communication and PR. It includes Strategies for Archaeological Open-Air Museums. The book exists out of six themes: People Matter, Digital PR, Combining Social Media and Print Marketing, Printed & Tangible PR products, Media & Going Public, How to Organise an (International) Public .
In November 2013 it has been distributed between OpenArch Members. In April 2014 EXARC sent it to 150 Institutional Members of EXARC.
From March 1, 2015 it is available online. See the link below.
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
The content is published under a Creative Commons Attribution-NonCommercial 3.0 licence. If you have any queries about republishing please contact us. Please check individual images for licensing details.